Fashion and technology legend Christopher Burch has been observing fashion and technology industries. Over the years, he has discovered that the two sectors have grown together and thus their future will be determined by how much they help each other. Burch argues technology becomes fashionable at some point, and fashion becomes technologically fashionable.
Technology and Fashion Helping Each Other
From a critical analysis of some of the past trends, it can be concluded that technology grows with the popularity of what is considered fashionable by many. This means that, as the tastes and preferences of people change, what is seen as fashionable will also change. For instance, the boom box of the 70s did not maintain its popularity in the 80s as compared to two cassette decks of the 70s. This is because; the later was used in movie storylines further making it popular among many people.
Similarly, Diane Furstenberg, a top fashion designer came to the rescue of Google glasses manufacturer. Wearing of these glasses became popular and acceptable after she made her models wear them while on the catwalk. Judging from these two past trends, it is undoubtedly right to say that the future of the two industries will be determined by the extent to, which they complement each other.
The Current and the Future Trends
At the moment, fashion designers are marrying fashion with technology to yield high standard brands. Technology is being used as a playground as it offers fashion designers endless opportunities. The synergism of these two sectors is expected to generate products that protect the humans or even produce energy. Designing of more safe airbags to protect cyclists in case of an impact will be a fashionable way to substitute the use of helmets, which reduce the visibility of the cyclists. Moreover, shoes and jackets that use kinetic energy to power portable electronic gadgets will be an amazing offspring of technology and fashion.
About Chris Burch
Chris Burch is a well-known entrepreneur and investor in the technology, fashion, and real estate industries. He is the principal and founder of Burch Creative Capital. With over 40 years of experience, Burch has managed to achieve various remarkable milestones and boasts one of the most outstanding investment portfolios. His unmatched success has been as a result of his ability to find the nexus between innovation and implementation.
Burch Began his entrepreneurial journey while at the Ithaca College, where he and his brother invested $ 2,000 in Eagle’s Eye apparel, a company that grew to become a $165 million firm at the time he sold it. Chris Burch has also participated in the birth and thriving of over 50 companies.